How to Increase Paid Search Conversions
Paid search is a powerful way to reach consumers, especially as the algorithms behind them do an ever increasing job of showing searchers the most relevant ads. Relevancy in advertising …
The Importance of Keyword Trends and How to Find Them
But there is another important aspect of keyword use that doesn’t get enough attention, and it could be the unknown secret to how you use keywords. Many seem to undervalue the importance of when to use a keyword.